HeyLead vs La Growth Machine

Last updated 28 September 2026

La Growth Machine and HeyLead (heylead.dev) both run from the cloud with no browser extension and both connect to Claude through MCP. La Growth Machine runs multichannel sequences across LinkedIn, email, calls and X, from €60 per identity a month[1][2]. HeyLead is an AI agent you brief in a sentence: it finds the people, writes each message, follows up and answers replies. Free is $0; Pro is $29 per connected LinkedIn account per month.

HeyLead is an AI agent for LinkedIn outreach: it finds the right people, writes to them in the voice of your own LinkedIn posts, follows up, and handles replies. It runs from Claude Code, Cursor, any MCP client or a web dashboard.

Side by side

	HeyLead	La Growth Machine
What it is	An AI agent that runs LinkedIn outreach: people, invitations, messages, follow-ups, replies.	Multichannel outreach sequences across LinkedIn, email, calls and X, with lead enrichment[1].
Price	Free: $0, one LinkedIn seat, no card. Pro: $29 per connected LinkedIn account per month, monthly, cancel any time.	Basic €60, Pro €120 and Ultimate as shown on the pricing page, per identity a month, where an identity is a profile that runs campaigns; an Agency plan from six identities on request[1]. The page rendered Pro and Ultimate at the same figure when we read it, so check it before you decide.
Where it runs	In the cloud, with your laptop closed. Not a browser extension. The MIT-licensed client can also run on your own machine.	"100% cloud-based", with no browser extension, on dedicated mobile proxies, by its home page[2].
Invitations	20 invitations a day and 100 a week on a free LinkedIn account; 168 and 320 on Premium or Sales Navigator (measured 16 September 2026). Monday to Friday 08:00 to 22:00 in your time zone.	Its guidance: start at 20 a day and raise by 10 towards 100 to 150 a week on a new account, 150 to 250 a week on an active one; invitations with a note at 10 a week; 120 messages a day (article dated 4 December 2025)[3].
Channels	LinkedIn invitations, messages and InMail. Email to people whose record carries an address, once you connect a Gmail or Outlook mailbox. No voice messages, calls or WhatsApp.	LinkedIn visits, invitations, messages and AI voice messages; email with inbox rotation on Pro and above; calls on Pro and above; X on Ultimate[1].
Several accounts	Pro: more than one LinkedIn account in one workspace, each billed and capped on its own. One workspace per client, with editor and viewer roles. No white-label.	Team members included per plan, three identities on Basic, more on Pro and Ultimate; an Agency plan with dedicated support[1].
From an AI client	Built as an MCP server: every step of a campaign runs from Claude Code, Cursor, any MCP client, or the web dashboard.	An official MCP for Claude, ChatGPT, Codex, Cursor and n8n, with an active subscription[4].
Integrations	HubSpot is the only CRM sync, from the local client. Meetings book on Google Calendar.	HubSpot and Pipedrive sync on Ultimate; Zapier, Make, Clay, Slack, an API and webhooks[1].
Trial	A free plan instead of a trial, with no card.	14 days, no card[1].

Checked on 28 September 2026 on La Growth Machine's own pages (lagrowthmachine.com). Each [n] links to the page the fact comes from; the list is under Sources. Prices and plans change, so check the linked page before you decide. HeyLead wrote this page; if a fact about La Growth Machine is wrong, write to [email protected] and it will be corrected.

What La Growth Machine does better

Channels: email with inbox rotation, calls and X next to LinkedIn[1]. HeyLead sends on LinkedIn, with email as a fallback.
Lead enrichment with a company database and monthly enriched-lead allowances per plan[1]. HeyLead enriches from the LinkedIn profile.
Pipedrive as well as HubSpot[1]. HeyLead syncs with HubSpot only.
AI voice messages on LinkedIn[1]. HeyLead sends no voice messages.

What HeyLead does differently

You brief it in a sentence, from Claude Code, Cursor, any MCP client or the web dashboard. It saves a draft campaign and sends nothing until you press Launch.
Each message is written for the person, in the voice of your own LinkedIn posts. The agents plan each person's next step as accepts and replies land; every decision is readable with inspect or on the campaign page.
Replies are answered from your campaign's facts. Anything ambiguous is held for you, and "not now" gets a check-in in 30 days.
Free is $0 with one LinkedIn seat and cloud sending, no card.

A campaign has one of six goals, and the ICP, the fit check and the messages follow it: Sell a product or service, Find a job, Hire people, Find partners or investors, Find a vendor and Research interviews. Hire people, Find partners or investors and Research interviews run on a custom brief until their message sets exist.

HeyLead sends from your own LinkedIn account at a human pace: at most 20 invitations a day and 100 a week on a free LinkedIn account (more on Premium or Sales Navigator), Monday to Friday 08:00 to 22:00 in your time zone, minutes apart. It backs off when LinkedIn pushes back and resumes on its own. You can pause any campaign at any time.

Choose La Growth Machine if

You want one sequence across LinkedIn, email, calls and X[1].
You want enrichment and a company database inside the tool[1].
You sync with Pipedrive[1].

When HeyLead is the wrong choice

You need calls, X or voice messages in the same campaign. HeyLead sends none of them.
You need a CRM other than HubSpot, or a calendar other than Google Calendar.
You want a sequence builder you control step by step rather than an agent that plans each person's next step.

Choose HeyLead if

You want an agent that runs the whole campaign from one sentence, in the voice of your own LinkedIn posts, and answers replies from the campaign's facts. HeyLead enforces the seat's ceiling as a fixed number, 20 a day on a free account and 168 on Premium or Sales Navigator, rather than a ramp you set yourself[3].
You want a free plan with cloud sending and no card, or one price per LinkedIn account rather than per identity.
You brief campaigns from Claude Code or Cursor and want approvals and replies in the same chat.

Questions people ask

What is the difference between La Growth Machine and HeyLead?

La Growth Machine is a multichannel sequence tool: you build steps across LinkedIn, email, calls and X and it runs them from the cloud. HeyLead is an AI agent for LinkedIn: you brief it in a sentence and it finds the people, writes each message in the voice of your own LinkedIn posts, follows up and answers replies.

How much do La Growth Machine and HeyLead cost?

On 28 September 2026 La Growth Machine's pricing page showed Basic at €60 and Pro at €120 per identity a month, with Ultimate rendered at the same figure as Pro on the page we read, an Agency plan on request and a 14-day trial with no card. HeyLead Free is $0 with one LinkedIn seat and no card; Pro is $29 per connected LinkedIn account per month.

Is La Growth Machine a Chrome extension?

No. Its home page says it is 100% cloud-based with no browser extension, on dedicated mobile proxies. HeyLead is not an extension either: it reaches LinkedIn through Unipile's API from the cloud.

Do both work with Claude or Cursor?

Yes. La Growth Machine has an official MCP for Claude, ChatGPT, Codex, Cursor and n8n with an active subscription. HeyLead is an MCP server for Claude Code, Cursor and any MCP client, and every step of a campaign runs from the chat.

Sources

Checked on 28 September 2026. The pricing page shows prices per identity and offers monthly, quarterly, semi-annual and annual billing; the figures above are as the page rendered on that day.

HeyLead is not affiliated with LinkedIn. It reaches LinkedIn through Unipile, which is also not affiliated. LinkedIn's own rules are in the Terms. HeyLead is not affiliated with La Growth Machine; the name belongs to its owner.

Start free, no card